I am a content writer for an SEO agency Sydney cbd. I have been writing content, in different ways, for at least ten years and I have been doing digital online marketing for clients for at least ten years. In the ten years that I have been doing this I have seen what works and what does not work. I have seen the internet change and grow and I have learned to always be one step ahead. I have learned that technology is an incredible thing and that the Internet of things is even more incredible. I have also learned and wish other people would learn the same thing. The Internet is where you grow your business but you cannot do this if your content does not have SEO.
Content and SEO
What you are reading right now, which is written by a writer at an SEO company, is filled with SEO. You are reading content but what lead you to the article is not that it was sent to you at all. Rather, you searched for something online, perhaps about SEO or perhaps about content writing or perhaps about digital marketing, and this article popped up. And you opened it. SEO did that. Whatever words you googled or did an internet search for are buried in this content and that is why you found it. And that is how much SEO works. So if you have a product to sell or a service to sell, or if you have anything online that you want people to find, you need SEO buried into your content or digital marketing. But it has to be buried in it by people who know how to do it; namely, an SEO agency.
Surely anyone can write content
The answer to that is no. You need to be a good writer to write content because the content needs to be accurate and meaningful. Yes, the SEO needs to be buried in the content and it needs to be buried correctly, but the content needs to be engaging and correct or nobody is going to want to read it. If you are a good writer and you know how to include SEO into your content, or into your digital marketing or digital ads, then go ahead and do it on your own, always remembering to use analytics to check it is working. But if you do not know how to do it or you do not have the time to do it, then ask an SEO agency to do it for you. It does not have to be expensive and it must be results driven. You should be able to see the results, which means more sales or more business, pretty quickly.
SEO should actually be include in everything you do, including in google listings, business listings and social media posts or on social media platforms. SEO must be interesting and engaging and catch a person’s eye. If you are in Sydney, use an SEO agency Sydney cbd who guarantees results.